The Clif Family Foundation was started in 2006 to support small-to-midsize grassroots groups led by people whose vision and commitment the foundation deeply admired. It has been proud to support hundreds of organizations that are working tirelessly to transform our food systems, enhance equitable community health outcomes, and protect the places we play by being stewards of the environment and natural resources. CFF looks forward to expanding the reach and impact of the foundation in the years to come. This includes working with more organizations to make their innovative ideas a reality and supporting a new generation of leaders. The CFF operates with the belief that we can all do more good in the world. For more information on Clif Family Foundation, visit www.cliffamilyfoundation.org.
Clif Family Foundation
The Conservation Alliance is a vital and essential force in safeguarding the public lands that we hold dear. As an organization dedicated to protecting the places we play, the Clif Family Foundation takes immense pride in upholding Clif Bar’s 18 year commitment to supporting The Conservation Alliance’s unwavering mission. It is our shared goal to preserve and protect North America’s breathtaking wilderness for all individuals to enjoy.Thao Pham, president of the Clif Family Foundation
Recent News
The Conservation Alliance awards $400,000 in grants to four conservation organizations working to protect vital lands and waters
The Conservation Alliance (TCA), a coalition of member companies committed to protecting wild and outdoor spaces, is proud to announce its 2025-26 Confluence Program grant recipients. This year’s grants, totaling $400,000, will support four remarkable organizations: Esselen Tribe of Monterey County, Gullah/Geechee Sea Island Coalition, Sacred Places Institute for Indigenous Peoples, and NDPonics. The Confluence…
TCA Insider: December 2024
As 2024 comes to a close, The Conservation Alliance is celebrating the power of collective action. This year, our members, grantees, and partners made a real impact in protecting wild places that provide the backbone for local communities and economies. Through our funding and advocacy efforts, TCA helped safeguard over 41 million acres of land,…
A Year of Conservation Action and Exciting Growth at The Conservation Alliance
As 2024 draws to a close, we here at The Conservation Alliance are taking time to reflect on the work we’ve collectively accomplished this year to advance conservation for our most cherished wild places. Over the last 12 months, our community has remained united in our shared love of the lands and waters around us…
Advocating Outdoors in the Dolores River Canyon Country
By: Rebecca Gillis Last week, members of The Conservation Alliance community gathered in a landscape as beautiful and meaningful as any – the Dolores River Canyon Country. Our staff, representatives from member companies, grantees, and partners attended our second Advocate Outdoors event to experience the land authentically and engage in meaningful discussions about the landscape…
Leading outdoor brands come together to support The Conservation Alliance #WeKeepItWild campaign
Twelve leading outdoor brands, spanning categories such as backpacks, apparel, and footwear, have united to support The Conservation Alliance (TCA) through the #WeKeepItWild campaign. From October 24-30, 5% of all online sales from participating brands will be donated to TCA to help protect North America’s wild places. The participating brands include Backpacker’s Pantry, La Sportiva,…
Outdoor Businesses Call on Biden Administration to Designate Sáttítla National Monument
Today, 53 outdoor recreation businesses call on the Biden Administration to designate Sáttítla in Northern California as a national monument. From the outdoor industry to brewers, banks, and sportsmen, these businesses represent industries that rely heavily on the protection of the outdoors for their bottom line. Safeguarding Sáttítla National Monument in the Medicine Lake Highlands…
TCA Member Companies and Grantees Remove Invasive Species along the South Fork Nooksack River
The Conservation Alliance hosted our final Backyard Collective event of the year earlier this month in Acme, Washington. Over 30 participants joined us, representing TCA member companies Brooks Running, Duct Tape then Beer, Portside Pro, REI, and Superfeet as well as TCA grantees American Whitewater, Trust for Public Land, and Wilderness Land Trust. Participants worked…
The Conservation Alliance Awards $410,000 to Grassroots Conservation Organizations in Summer 2024 Grant Cycle
Since 1989, The Conservation Alliance (TCA) has awarded over $32 million to support community-led conservation projects throughout North America. In its latest summer grant cycle, TCA awarded $410,000 to 12 organizations working with local communities to conserve land, water, and wildlife. This round of funding supports projects across nine U.S. states (Alaska, Arizona, California, Colorado,…
