The Clif Family Foundation was started in 2006 to support small-to-midsize grassroots groups led by people whose vision and commitment the foundation deeply admired. It has been proud to support hundreds of organizations that are working tirelessly to transform our food systems, enhance equitable community health outcomes, and protect the places we play by being stewards of the environment and natural resources. CFF looks forward to expanding the reach and impact of the foundation in the years to come. This includes working with more organizations to make their innovative ideas a reality and supporting a new generation of leaders. The CFF operates with the belief that we can all do more good in the world. For more information on Clif Family Foundation, visit www.cliffamilyfoundation.org.
Clif Family Foundation
The Conservation Alliance is a vital and essential force in safeguarding the public lands that we hold dear. As an organization dedicated to protecting the places we play, the Clif Family Foundation takes immense pride in upholding Clif Bar’s 18 year commitment to supporting The Conservation Alliance’s unwavering mission. It is our shared goal to preserve and protect North America’s breathtaking wilderness for all individuals to enjoy.Thao Pham, president of the Clif Family Foundation
Recent News
Exploring the Proposed Chuckwalla National Monument: Advocating for California’s Desert
Recently, I had the privilege of hosting TCA’s inaugural Advocate Outdoors event in the proposed Chuckwalla National Monument. We convened a group of passionate advocates and community leaders from member companies as well as grantee and partner organizations to explore this remarkable landscape and learn about the importance of its protection. The Advocate Outdoors field…
TCA Member Companies Partner with the John Muir Land Trust for our Bay Area Backyard Collective Event
On a beautiful sunny morning in April, The Conservation Alliance staff, member company employees, and partners joined the John Muir Land Trust for a day of work at Almond Ranch in northern California, a 281 acre landscape that TCA funding helped secure in 2020. Nearly 30 participants in total gathered, including employees from Peak Design,…
The Conservation Alliance Welcomes Nine New Members
The Conservation Alliance community continues to grow as TCA recently welcomed nine new members to our coalition. These new companies join a coalition of nearly 300 businesses supporting the mission to fund and advocate for wild places and outdoor spaces. In addition to supporting the organization’s grant making efforts, funds will also build capacity for…
The Conservation Alliance joins Nuestra Tierra Conservation Project, the Continental Divide Trail Coalition, and other conservation leaders on the Gila River
Celebrating Conservation: A Glimpse into Protecting the Gila RiverLast month, in the heart of New Mexico, I had the privilege of joining a group of conservation leaders on a transformative journey along the Gila River. The Gila River served as the ancestral homeland of indigenous peoples and boasts unparalleled ecological significance, and this trip coincided…
Leading outdoor brands come together to support The Conservation Alliance #WeKeepItWild campaign
(April 19, 2024) – Outdoor brands–including backpacks, apparel, footwear, and more categories–are joining forces in honor of Earth Day to support The Conservation Alliance (TCA) by donating 5% of all online sales from April 18-24, 2024 as part of the #WeKeepItWild campaign. The semi-annual campaign includes: Backpacker’s Pantry, La Sportiva, Nemo Equipment, Trail Butter, Jack…
Businesses Across America Applaud Bureau of Land Management for Strong Public Lands Rule
(April 18, 2024) – The Conservation Alliance (TCA) and its coalition of over 270 business members applaud the Bureau of Land Management for its Public Lands Rule, released earlier today. From the outdoor industry to brewers, bankers, sportsmen, and renewable energy companies, TCA member companies represent a wide range of industries from across the United…
Mobilizing for Monuments Debuts Film Calling for the Protection of Three Million Acres of Public Land
April 18, 2024 – Mobilizing for Monuments, a coalition of more than 80 businesses working to protect outdoor spaces through the designation of national monuments, debuts its short film today, Mobilizing for Monuments Road Trip. The 15 minute film is available to stream on Mobilizing for Monuments. The film follows The Conservation Alliance, Flickr, Rivian…
The Conservation Alliance holds exclusive auction for FUJIFILM X100VI Limited Edition mirrorless digital camera
April 10, 2024 – Today, The Conservation Alliance (TCA) announced that it will auction a FUJIFILM X100VI Limited Edition mirrorless digital camera, donated by FUJIFILM North America Corporation, Electronic Imaging Division. Auction proceeds will support TCA’s ongoing work to protect and expand North America’s wild and outdoor spaces. The online auction will take place from…
