In just four days, Conservation Alliance member companies raised more than $40,000 to protect wild places! Here are just a few of the highlights…
The Conservation Alliance Breakfast
"To understand a place, you need to drink from its many waters," said author Craig Childs at the Conservation Alliance Breakfast last week. Craig captivated a packed room and inspired people to listen to the stories that water tells us everyday — and protect it while we still have the chance.
The breakfast gives all of us a chance to be inspired and celebrate the victories we have seen in the last year and look ahead to the conservation challenges we must overcome. We are proud to announce that in the last year, our member companies and grantees helped to protect 1.6 million acres and 700 miles of rivers, remove two dams and acquire one climbing area. Last week, the industry also sent its appreciation to Secretary of Interior Ken Salazar for his decision to preserve wild desert landscapes and took the opportunity to highlight through pictures the reason for protecting these lands.
At last week's show, member companies really stepped it up to support the Alliance and because of their help, we will be able to push even more funds into protecting the wild places we love in 2011! Please see below to see how companies did their part…
The Annual Canada Goose Cup raised more than $8,300 for the Alliance. Thank you to all of the teams who participated!
Columbia Sportswear's OR fashion show Twitter promotion raised $4,500 for the Alliance.
Other member companies came together to offer up a huge lineup of awesome gear promotions, with all proceeds going directly to the Alliance. Together, companies raised more than $25,000!
Thank you to everyone who helped to make this Winter OR a resounding success. If you'd like to get involved at the summer show, please email serena@conservationalliance.com for more info.