News Advocacy

(March 4, 2026) – The business community is speaking out following today’s introduction of a joint resolution by Senator Mike Lee and Congresswoman Celeste Maloy, alongside the remaining members of Utah’s congressional delegation, to overturn the Biden administration’s Resource Management Plan for the Grand Staircase–Escalante National Monument. The Conservation Alliance, which represents approximately 200 businesses…

(January 20, 2026) – As leaders in Washington continue to prioritize energy dominance over conservation, the economic benefits of protecting national monuments across the West has been called into question. This has uncovered an urgent and prescient need to explore the economic value that monuments hold in their protected state. While national and state-level data…

(January 15, 2026) – The Boundary Waters Canoe Area Wilderness in northern Minnesota has come under threat. Minnesota’s Representative Stauber introduced a resolution utilizing the Congressional Review Act (CRA) to remove the mineral withdrawal banning mining placed by the previous administration. This withdrawal protects 225,504 acres of Superior National Forest land, which is interconnected with…

(December 10, 2025) – Each year, The Conservation Alliance (TCA) Outstanding Partnership Awards recognize member companies that have provided an elevated level of support to protect outdoor spaces, support local communities, and expand access to outdoor recreation. The 2025 Awards go to four member companies – Oboz, Sitka, Rivian, and GU Energy Labs. Each of…

Public lands are often celebrated for their beauty — towering peaks, vast forests and unspoiled wilderness that inspire awe. But they are so much more than scenery. They provide critical habitat for wildlife, safeguard sacred lands and artifacts for hundreds of Indigenous tribes, and offer recreation and respite for more than 180 million people each…

(September 22, 2025) – The outdoor business community is mobilizing to fight back against the current effort – led by the U.S. Department of Agriculture’s Secretary, Brooke Rollins – to roll back the Roadless Rule. Eighty nine brands signed a letter which was submitted to the Forest Service last week at the close of the…

(August 29, 2025) – “We are disheartened to see the Trump administration taking steps toward rescinding the Roadless Rule – a policy widely regarded as one of America’s most successful conservation measures. The notion that the Roadless Rule “hampers American businesses” is not only inaccurate – it’s dangerous. The $1.2 trillion outdoor economy relies on…

Budget reconciliation is a powerful legislative process that fast-tracks certain types of bills to address federal budget issues. It’s a tool often leveraged by the majority party because it only requires a simple majority – 51 votes for bills to pass – but the most recent budget reconciliation process was anything but simple. The primary…

(July 8, 2025) – The Conservation Alliance and our Brands for Public Lands coalition are relieved that public land sales were ultimately withdrawn from the reconciliation bill passed by Congress and signed by the President last week. We want to thank all of the businesses that joined this fight. Our community, part of the $1.2…

We’re back from Washington, D.C., and energized by the incredible momentum from our annual 2025 D.C. Fly-In. This year, The Conservation Alliance brought together 22 participants, including representatives from 15 business members and five grantee partners. Across three packed days, our teams heard from elected officials and key staff and took deep dives on all…