At our August 2008 trade show breakfast, we hosted a talk by renowned writer and activist Bill McKibben who talked about the need to confront global warming by pushing a very simple number: 350. Climate scientists agree that the planet's atmosphere can sustain no more than 350 parts per million of Carbon Dioxide. We are…
By Joel MakowerPublished February 3, 2009 on Greenbiz.com Water Becomes the New Carbon It has become eco-chic in recent years to declare that "water will be the oil of the 21st century" – an essential and limited resource, unevenly distributed around the world, the growing shortage of which will lead to economic power for…
Nine outdoor industry companies have joined The Conservation Alliance since the August OR Show. With a steady increase in membership, the Alliance now boasts 165 companies. The new members are: Nester Hosiery, Inc.; Adventurecorps, Inc.; Ultrarunning Magazine; Terri Schneider; Cosmic Planet; Leisure Trends; Outdoor Sports Marketing of SC, Inc.; Outdoor Industry Jobs; and Justin Bailie…
Since launching the Legacy Fund Campaign in January 2008, The Conservation Alliance has raised $2.72 million in contributions and commitments. New gifts from KEEN, Inc., CamelBak, Leisure Trends, Stanley Outdoors, and several individuals have moved the total closer to the $3.5-million goal. The Conservation Alliance Legacy fund is an endowment that, once fully funded,…
The first Backyard Collective was a great success! 83 employees from seven Bay Area outdoor industry companies worked together to restore wetland habitat in Martin Luther King Jr. Shoreline Park. Conservation Alliance member companies sponsoring the event included The North Face, Clif Bar, REI, Mountain Hardwear, Camelbak, Wilderness Press and Ahnu Footwear. Check out this short…
Last week, the US Senate approved legislation to protect 2 million acres of Wildernes, 1000 miles of rivers, and halt new energy leases on the 1.2-million-acre Wyoming Range. It's now up to the House to pass the bill, and send it on to President Obama for his signature. The New York Times today urged the…
On Saturday, January 18, a judge ruled in favor of Southern Utah Wilderness Alliance (a Conservation Alliance grantee) to block the Bureau of Land Management from selling oil and gas leases on 110,000 acres of wilderness-quality land in Southern Utah. Click here for full details.
This is a great post from The Verteblog that shows the importance of having a clear communication strategy around your sustainability plan: Newton Running has recently been featured in dozens of environmental and packaging blogs (yes, blogs about packaging) with a story about their cool, eco-friendly, molded pulp shoeboxes. The story reached a fever…
When looking at our world today, it is easy to feel overwhelmed. I definitely do. And to often have that feeling that you want to help save our planet and the environment in some way but you are not sure exactly how to do it.The outdoor industry is one industry that should have the…
By a vote of 73-21, the US Senate passed a package of public lands bills that will protect two million acres of Wilderness, designate 1000 miles of Wild and Scenic Rivers, and prohibit energy development on 1.2 million acres in Wyoming. The legislation now heads to the House of Representatives where it is expected to…
